Looking for a Web Developer? Read these Top Tips first!

Choosing a good web developer to do justice to your specific requirements can be a tricky proposition if you are new to the field. Here’s a useful guide from the experts of SynapseIndia reviews team to help you get started:


Formulation: Understanding what you wish to achieve is crucial before starting out. A formal brief on your requisites is necessary in this regard. Also consider readily available, off-the-shelf web applications before you opt for custom development. Though the latter one is always a better one to go for.

• Finding Potential Developers: Recommendations from friends, family and contacts can help you in finding potential web development companies. You may also consult business directory listings to spot them.

• Expertise: Choosing a developer who matches the exact skill set required by your project is very important. Ask for samples and specimens from past projects to better determine the true worth of a developer. Finally, look for somebody who is willing to offer you a range of options instead of trying to ram down just one, without any solid justification.

• Industry-Specific Experience: If your web is very specific to your industry try to find a company that is experienced in developing web for your industry. 

• Size: The size of the development company is also important. A large company may have a wider range of skills and be able to complete your system quicker, but you may not get the personal service you would from a smaller company. 

• Personal Rapport: Ensuring a good working relationship and easy communication between you and the web company is also important. 

• Professional Accreditation & Associations: Such credentials will help you identify the more competent service providers in the industry. These are important when you are looking for an offshore web development company.

• Flexibility: It is likely that your web project will change and evolve throughout the development process and beyond. So flexibility is a virtue that your web developer must possess.

• Support: Ensuring a support system is important for the continued success of your web development project.

• Understanding the Requirements: It is vitally important that your web developer thoroughly understands your requirements to ensure that you get what you expect. 

• Price: Transparency and competitiveness are the two aspects you should look out for while deciding on the price.

• Intellectual Property: It is important to know who will own the intellectual property for the web at the end of the project. If it is not you, then you should establish what the limitations of the license agreement are.

• Location: If you will need to meet with your web developer on a regular basis, it may be convenient to choose a developer that is based near to you. But thanks to the technological advancements, communication not a problem and thus outsourcing a project to a distance developer is also hassle free proposition a lot more cost effective.  

This checklist would help you to choose a competent web development company that would not only rely to your requisites but would also extend directed services, and you need to pay for just what you want. 

Why Social Media is an Unavoidable Space for Businesses Now?

From a humble beginning in mass networking, social media has come a long way. What has conspired in making the social media so popular has also prompted the digital marketers to look into the vast possibilities that social media brings. Social media has transformed from being the weaker cousin of SEO to a fully fledged medium of brand recognition. There is no denying the fact that effective use of social media very well is the keyword to brand recognition.

What the Future Holds?

It is to be said that social media do look to have a bright future- albeit in the near future at least. The rage for having a positive image in the social media circle is making the business owners crave for a comprehensive social media presence. It is boom time for social media marketing services thus, who are already providing SMO and SMM services in tandem with their traditional SEO packages. It is imperative to say in this regard that SEO and social media has become partners their quest to leverage a band’s value.

Having said that, SynapseIndia reviews team find the following infographic a worthy one that depicts the ideas what should be done and what should not be done in social media:

Various social media marketing companies are having social media campaigns pouting in as businesses of all sizes are trying to ride on the social media bandwagon. There have been some mediums which have been particularly impressive in the art of branding. Facebook has become a major player in the brand marketing circle with its huge user base and targeted marketing possibilities.

Often client of SynapseIndia complaints they can't figure out which is the best social space for their business. Well, the answer is – it totally depends upon the business you have, and who are your target group. On the more indirect side, mediums like Pinterest and Stumbleupon are making their distinctive mark.